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By Ellie Why the Southampton Boat Show 2026 Is a Must-Visit – Plus Exclusive Burton Waters Offers
Every September, the Southampton International Boat Show brings together thousands of boating enthusiasts, industry professionals and families for what has become the UK's biggest celebration of life on the water. Visitor numbers have remained consistently impressive in recent years, with around 92,000 visitors in 2023, more than 100,000 in 2024, and over 91,000 in 2025 despite challenging economic conditions. Those figures demonstrate just how important the event remains to the UK's boating community.
For many boaters, the Southampton Boat Show is the highlight of the calendar. It's the place to see the latest boat launches, compare different manufacturers and brands, discover the newest marine technology, and speak directly with industry experts. Whether you're an experienced owner looking for your next upgrade or someone considering buying their very first boat, there's simply no better opportunity to explore what's available in one location.
Visit Burton Waters at the Show
This year, Burton Waters is excited to have its own stand, where our experienced team will be on hand throughout the show to help visitors with every aspect of buying and selling boats.
We'll be showcasing a selection of exciting new brokerage listings and discussing the latest opportunities available across our brokerage network. If you're thinking of selling your boat, we'll also be offering Instant Boat Offers, providing a fast, straightforward way to receive a valuation and explore your selling options without the uncertainty of a private sale.
Visitors to our stand will also be able to take advantage of exclusive brokerage deals, available only during the Southampton Boat Show. Whether you're buying, selling or simply exploring your options, our team will be happy to offer expert advice tailored to your boating needs.
Why the Boat Show Is the Perfect Time to Buy
Boat shows have always been one of the best times of year to purchase a boat. With hundreds of vessels on display, buyers can compare makes, models and layouts side by side while speaking directly to knowledgeable brokers and marine specialists.
The Southampton Boat Show also brings together buyers and sellers from across the UK, creating an excellent marketplace with a wider choice of boats than you would typically find elsewhere. Combined with exclusive show offers and expert guidance, it's the ideal environment to make an informed buying decision.
If you've been considering taking the next step into boat ownership—or upgrading to something new—there's no better time to start your search.
We look forward to welcoming you to the Burton Waters stand at this year's Southampton International Boat Show. Whether you're searching for your next boat, looking to sell your current one, or simply want to chat with our brokerage experts, we'd love to meet you and help you make the most of everything the show has to offer.